This seminar is offered for any athletic director or coach that is interested in building a comprehensive program. This may be a comprehensive football program or any other sport. It may also serve to build a comprehensive department of programs. It is more common for a department of programs to operate in a comprehensive manner. However, it is not uncommon for a specific program to be concentrating primarily on the skill development, conditioning and competition schedule while ignoring many important dimensions of a comprehensive athletic program that will sustain success. This seminar can be tailored to meet the clients needs, but an outline is offered here as a guide.

Day One:

9:00 A.M. to 12:00 Noon

• Mission/Philosophy/Goals
• Athletic Skill Development and Programming
  
  • Age Group Linear and Cohesive Development
  • Competition Schedule
  • In-Season Vs Off-Season
  • Mental/Motivational
  • Strength and Conditioning
  • Stretching and Flexibility
  • Injury Prevention and Treatment
  • Recovery
    
• Personal Development and Programming
• Academic Development and Programming
• Personnel
  
  • Hiring
  • Evaluating
  • Recruiting/Retention

1:30 P.M. to 4:00 P.M.

• Public Relations/Image, Marketing, Fund-Raising, Promotions, Branding
  
  • Relationships Internal and External Constituents
    
    • Student-Athletes
    • Other Coaches
    • Teachers
    • Administrators
    • Classified
    • Parents
    • Boosters
    • Sponsors
    • Media
    • Newsletters and web-sites
• Fund-Raising with booster clubs
• Newsletters
• Service Activities
• Other Activities
• Event Management (including special events)


• Housekeeping
  • Budget
  • Purchasing
  • Risk Management
  • Transportation and Travel Logistics
  • Facility Logistics

7:00 P.M. to 9:00 P.M.

• Connecting all of the components including the strategic planning process
• Brainstorming ideas to enhance each area
• Questions and Answers

* RMACS offers follow-up and on-going consulting in this area